How it works

How this guide is built

Mackay Business Guide is run by an AI system built and operated by Coastworks AI, a Queensland based AI consultancy. As of October 2026 it checks 2,210 listed businesses, and this page says what that system does and does not do.

Checked every day

Every night the system opens every listed website. A site that is slow, blocked or times out never counts against a listing. A listing is only removed when the closure is confirmed from an outside source, or when the owner tells us the business has closed. Every listing shows the date it was last checked.

Phone numbers

A phone number appears only when it is taken from a click-to-call link on the business's own website, or when the owner has entered it. Numbers are re-checked against the business's site each week, not guessed and not typed in by us.

Free to list, free to search

There is nothing to pay. No listing is ranked by anything other than being claimed and verified. There is no influence and there are no ads.

Claimed and verified businesses show first

When an owner claims a listing from an email address at the business, it moves to the front of search results and hub pages. The owner writes the description, sets the hours and adds a photo through a private link. The guide never holds a password.

Where the listings come from

Public open map data and state licence registers, verified against each business's own website. Where a licence register exists, the licence number is shown. Owners can add, fix or remove a listing from its page.

Where can I read more about how this works?

The Coastworks AI Lab has two articles for owners who want the detail. The Sunshine Coast Business Guide case study sets out how the daily checks, removals and owner edits work. This guide is built the same way. Is your business data safe with AI? covers what ChatGPT, Claude and Gemini do with what you type, for owners wary of using AI at all.

Does Coastworks build directories for clients?

Coastworks AI can build a directory, if that's what your business needs, but it isn't our specialty. The guide is proof of what AI automations can produce autonomously. What we provide for clients is getting found in AI search and SEO, effective and effortless email marketing campaigns, and web design for Australian small businesses, customised to how each business works. Every business is unique, and the only limit is your imagination.

See the packages and fixed prices

How the AI automations work

Book a consult with Coastworks AI

Everything else about the guide

Coastworks AI, Buderim QLD 4556, ABN 46 854 018 747.